Is Fordism much like Alienated Labor?

For your third post, discuss which approach or approaches to organizational communication seems most closely connected to classical approaches to management and discuss why this is so.

After reviewing several of the theories from chapter two, and many of the approaches in chapter three, I Have decided that the Alienated Labor theory, written by Fromm, is most like taht of Fordism.

To clarify, the alienated labor theory is one in which people are no longer driven to do their work because they love it. People are driven to work in order to turn a profit and survive, and no longer look to work as a liberator. The Ford factories, once full of craftsman who spent hours and days handcrafting automobiles, were soon put to work in deskilled jobs. These men worked long hours at the factories, not because they loved what they did, but because Ford offered $5 a day.

The Ford factories simplified the once intricate jobs, into easy tasks, devoid of any real craftsmanship, and created the assembly line. In this assembly line, people had to work with the pace that the entire line was moving at. They could no longer take their time in order to be sure that they did everything correctly. These industrial workers, "fulfilled a small isolated function in a complicated and highly organized process of production, and was never confronted with 'his' product as a whole...he became a part of the machine, rather than its master as an active agent" (Fromm 9-10).